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UP IN SMOKE

Digital Type Specimen,
Video 1m30s.





A digital take on the traditional type specimen, borrowing from advertising vernacular this work examins the aesthetic qualities of the Monotype fonts Metro Nova Pro and Trade Gothic Next Pro This project was a response to a brief set for the International Society of Type Designers.




Studio shot Q
Clay Props
Clay Props
Studio Shot
SONY Shot

Copywright 2018. Joshua Hayes Davidson